Building Support for International Development
A guide to communicating with key policy constituencies
How can international development groups communicate and engage effectively with key actors in discussions about foreign aid and international development?
How can they ensure that their views on poverty alleviation, health care delivery and other challenges reach those who decide foreign aid and development policy?
Foreign aid budgets in donor countries are under close scrutiny. But development groups are eager to sustain support for aid funding in a push toward the Millennium Development Goals. This presents a tough communications and engagement challenge for those aiming to keep global health and other development issues on the public agenda.
Building Support for International Development is a guide to engaging key players in the development debate. Based on research in the four leading donor countries - France, Germany, the U.K. and the U.S. - as well as emerging aid power China, the report goes beyond opinion polling on public attitudes toward foreign aid to analyze the dynamics of issues engagement with interested citizens, influentials and government decision-makers. A few key topics covered are:
The report wraps up with a range of practical recommendations for effective engagement.
_________________________________________________________________________________________________________This webpage is funded by support provided by the Bill & Melinda Gates Foundation for the purpose of providing comparative information concerning how the public and decision-makers consume information related to development and health issues.